Monday, July 12, 2010

Logos: More than meets the eye


I love logos that have something hidden that you have to look for. Whether letters are stylized into an image or the image is created so that the negative space contains a symbol or picture, they are just fun to look at. Many of them you have probably seen before but never saw the hidden goodies.

I ran across this post today on one of my favorite sites, Webdesigner Depot, and it got me to thinking about how cool some of these really are. You may not think so, but you are not a design nerd like me.

Give it a look and the next time you see the FedEx logo you can ask someone if they can find the hidden arrow...